Pease & Elliman's Catalogue of Apartment Plans

PEASE & ELLIMAN   |   A.G. BLAISDELL

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Pease & Elliman's Catalogue of Apartment Plans

SCARCE NEW YORK REAL ESTATE CATALOGUE OF EAST SIDE APARTMENT HOUSES, CIRCA 1925, WITH DETAILED FLOOR PLANS

(PEASE & ELLIMAN, INC.) BLAISDELL, A.G., editor. Pease & Elliman’s Catalogue of East Side of New York Typical Apartment Plans. New York: Pease & Elliman, circa 1925. Thick folio (10 by 12-1/2 inches), original half blue cloth post binder, original printed gray paper-covered boards. Housed in a custom clamshell box.

Rare 1920s edition of this illustrated directory of New York City apartment houses on the East Side, with detailed floor plans of over 600 hundred apartments and housekeeping suites— from luxury duplex to “100% Cooperative.”

First published in 1913 as a pamphlet of only 35 pages, this scarce catalogue of East Side apartments offered by Pease & Elliman is by far the most elaborate book of its kind and shows typical floor plans of over 600 apartment houses, “all situated between 5th Avenue and the East River between Washington Square and 98th Street.” They are designed by such well-known urban residential architects as J.E.R. Carpenter, Julius Harder, Starrett & Van Vleck, Harry Allen Jacobs and Robert T. Lyons. Pease & Elliman was founded in 1911 as a basement store at 421 Madison Avenue in Manhattan. It is now Prudential Douglas Elliman, New York’s largest residential brokerage firm, with more than 60 offices and over 3,500 professionals in Manhattan, Brooklyn, Queens and Long Island. In 1962, none other than Leona Helmsley took a job as receptionist at Pease & Elliman. During her seven years with the firm, she moved up to positions as saleswoman, broker, and ultimately senior vice president. This wonderful catalogue is geographically arranged “and in that way self-indexing.” It also contains period advertisements for merchants and vendors to the trade. Annotation on front cover.

Floor plans fine, preliminary leaves somewhat rumpled, rubbing to board-edges of original post-binder. An extremely good copy. Scarce.

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